The spirits named "Clear Fragrance Memory".

Fenjiu won the first-class gold medal at the Panama International Exposition in 1915. During the period of the Republic of China, Fenjiu officially entered the era of corporate management. With the product name "Fragrance Memory" as the starting point, it was connected with the characters of the Republic of China who were drinking in the tavern in the foreground. Relevant elements, including apricot trees, taverns, landmark buildings in Fenyang, wineries, winemakers, wine crops, etc., form a "picture in memory".

汾酒在1915年获得了巴拿马万国博览会一等优胜金质奖章，民国时期汾酒正式进入公司化经营时代，以产品名“清香记忆”为切入点，用前景的酒馆中饮酒的民国人物为主体串联起相关元素，包括杏树、酒馆、汾阳标志性建筑、酒坊、酿酒人、酿酒作物等，组成一幅“记忆中的画面”。